Title Page
 
Chapter 1:
Guide to this Manual
 
Chapter 2:
Millennium Development Goal Campaign
  1. The Millennium Declaration
  2. The Millennium Development Goals
  3. What is special about the Millennium Development Goals?
  4. The “No Excuse” Campaign
  5. The United Nations’ role and responsibilities for the campaign
  6. The Millennium Development Goals Campaign Unit
  7. Government’s role and responsibilities for the campaign
  8. Civil society’s role and responsibilities for the campaign
  9. The private sector’s role in the campaign
  10. The role of other actors in the campaign
  11. Case Study: The International Campaign to Ban Landmines (ICBL)
 
Chapter 3:
Campaigning toolkit
 
Chapter 4:
Campaign Tools
 
Chapter 5:
Campaign Skills
 
Chapter 6:
Campaign Tips
 
Chapter 7:
Links to Campaign Resources
 
   
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Chapter 2: Section 2.2
Millennium Development Goal Campaign

The Millennium Development Goals

The Millennium Development Goals are, in short, a framework world leaders have agreed upon to reduce poverty and improve lives. The eight goals offer a vision of what we want to achieve to address the eight agreed problems. The goals respond to the problem by creating a vision.

  Problem Goal
1

Billions of people live in poverty all over the world. Poverty has many dimensions. 1.2 billion people live on less than a $1 a day. Millions do not have access to land and housing. Millions more do not have access to basic services like water and sanitation.

800 million people are undernourished and 153 million children are underweight. The challenges include distributing food more equitably and increasing productivity.

Eradicate extreme poverty and hunger
2

Worldwide, primary school enrolment has been improving, rising from 80% in 1990 to roughly 85% now. But this means that, of the 680 million children of primary school age, 115 million are still not in school — 97% of them in developing countries.

Ironically, countries can usually spend more on education as their economies grow. The poorest countries need to spend more on education to escape their poverty – but they do not have resources to make such an investment.

Achieve universal primary education
3
3 64% of the world’s estimated 876 million illiterate adults are women. 80 % of all refugees are women and 60% of the 113 million children not in primary schools are girls. Around the world, women’s earned income is still significantly less than men’s earned income. Only in nine countries in the world are a third or more of the seats in national parliaments held by women.
Promote gender equality and empower women
4 4 Every year, more than 10 million children die of preventable causes – 30 000 per day. Immunisations in developing countries had levelled off at about 75% of children in 1990. In recent years, immunisations have fallen below 50% in sub-Saharan Africa. Sub-Saharan Africa, ravaged by HIV/AIDS, saw life expectancy reverse in the 1990s from already low levels. Reduce child mortality
5 5 Every year, 500 000 women die as a result of pregnancy and childbirth. In sub-Saharan Africa, a woman has a 1 in 16 chance of dying in pregnancy or childbirth. In OECD countries, it is 1 out of 2 800. Improve maternal health
6

By the year 2000, almost 22 million people had died from AIDS, 13 million children had lost their mother or both parents to the disease and more than 40 million people were living with the HIV virus, 90% of them in developing countries, 75% in sub-Saharan Africa.

Every year, there are more than 300 million cases of malaria, 90% of them in sub-Saharan Africa. And every year, 60 million people are infected with tuberculosis. Current medical technologies can preventcure these diseases from being fatal, but lack of access to healthcare means that tuberculosis kills 2 million people per year and malaria 1 million.

Combat HIV/AIDS, malaria and other diseases
7
7 In 2000, more than 1 billion people in developing countries (1 in 5) lacked access to safe drinking water, and 2.4 billion lacked access to adequate sanitation. Both can be life-or-death issues. Soil degradation affects nearly 2 billion hectares of land, damaging the livelihoods of up to 1 billion people. 70% of commercial fisheries are fully or over-exploited. 1.7 billion people (a third of the developing world) live in countries facing water stress, and more than 250 million people living off the land are directly affected by desertification.Global warming is a global concern and carbon dioxide emissions are one of its main causes. High-income countries with 14% of the world’s population generate 44% of CO2 emissions.
Ensure environmental sustainability
8 $100 billion minimum is needed per year to meet the goals, or 0.5% of the gross national income of the Development Assistance Committee countries. Total official aid is less than half of this. Unless rich countries keep their pledges to deliver financing for development, the Millennium Development Goals will not be met. More aid alone is not enough. It also has to be more effective. Aid should not be tied, should be harmonised with local development priorities and should have its administration reduced as far as possible. New approaches to debt relief are needed, particularly in the face of collapsing produce markets. Current trade policies are highly discriminatory. For example, agricultural subsidies in rich countries lead to unfair competition, crippling developing countries’ markets. The average OECD tariff on manufactured goods from developing countries is four times those on goods from other OECD countries. There is significant scope to improve poor people’s access to global technologies. For example, only 10% of global spending on medical research is directed at diseases of the poorest 90% of the world. Develop a global partnership for development

The MDGs did not stop at goals. For each goal, one or more clear measurable target, to be reached by 2015, has been developed. These are the minimum targets. Countries and local communities are free to expand these goals as they concretise them to respond to their local reality.

Countries have been asked to take the eight goals and localise them. This has resulted in a number of national development targets. The tables that follow provide examples of the goals, MDG targets and national targets. Some countries, like Vietnam, have gone even further and developed additional goals not linked to the MDGs as part of the process of developing their national development targets.

For more information on the goals, targets and processes to localise the targets please go to www.undp.org/mdg or www.un.org/millenniumgoals.

  Goals Target/s Examples of national targets
      Bulgaria example Lesotho example
1
Eradicate extreme poverty and hunger
Halve the proportion of people living on less than a dollar a day and those who suffer from hunger. Increase average monthly income to €280. . Cut by one third the proportion of people who live below the national poverty line.
I
2 Achieve universal primary education Ensure that all boys and girls complete primary school. Increase the net enrolment rate in secondary school from 68.3% in 2002 to 86% and the net completion rate from 85.1% to 90% Ensure that all children will be able to complete a full course of primary school by 2007.
3 Promote gender equality and empower women
Eliminate gender disparities in primary and secondary education preferably by 2005, and at all levels by 2015.
Increase the percentage of the pay of women in relation to the pay of men from 72% in 2002 to 80% in 2015. Eliminate gender disparity in all levels of education and increase the proportion of seats held by women in the National Assembly to 30% by 2007.
4
Reduce child mortality
Reduce by two-thirds the mortality rate among children under five. Reduce the child mortality rate for 0-5 age group from 17 per 1000 live births to 9.5 per 1000 live births. Cut infant mortality by one third between 1990 and 2015.
5
Improve maternal health

 

Reduce by three-quarters the ratio of women dying in childbirth.

Reduce the maternal mortality rate from 19.1 per 100 000live births to 12 per 100 000  
6
Combat HIV/AIDS, malaria and other diseases
Halt and begin to reverse the spread of HIV/AIDS and the incidence of malaria and other major diseases. Prevent the epidemic spread of HIV/AIDS by limiting prevalence among people aged 15-24 from under 1% to under 0.01% Halt and reverse the spread of HIV/AIDS by 2007.
7 Ensure environmental sustainability Integrate the principles of sustainable development into country policies and programmes and reverse the loss of environmental resources.By 2015, reduce by half the proportion of people without access to safe drinking water.By 2020 achieve significant improvement in the lives of at least 100 million slum dwellers.
Reverse the loss of environmental resources by increasing the proportion of protected territories from 4.8% to 12%.
Integrate the principles of sustainable development into country policies and programmes and reverse the loss of environmental resources. Halve, by 2015, the proposition of people without sustainable access to safe drinking water and basic sanitation.
        Canada examples
8
Develop a global partnership for development
Develop further an open trading and financial system that includes a commitment to good governance, development and poverty reduction – nationally and internationally.Address the least developed countries’ special needs, and the special needs of landlocked and small island developing states.Deal comprehensively with developing countries’ debt problems.Develop decent and productive work for youth.In cooperation with pharmaceutical companies, provide access to affordable essential drugs in developing countries.In cooperation with the private sector, make available the benefits of new technologies – especially information and communications technologies.
  • Fulfilled a commitment to 8% annual growth for Canadian aidCanada increased their International Assistance Envelope by 8% each year for 2002/03, 2003/04 and 2004/05, adding $1.8 billion in new aid resources. International aid currently receives 0.29% of Canadian Gross National Income.
  • Retooled aid delivery to improve aid effectivenessIn September 2002, the Canadian International Development Agency (CIDA) published “Canada making a difference in the world: a policy statement on strengthening aid effectiveness”. Like other donors, CIDA has used this policy to retool many aspects of its aid delivery.
  • Focused programming on sectors and strategies to reduce povertyIn recent years, CIDA has increased resources to the four social development priorities (basic education, health and nutrition, HIV/AIDS, and child protection); agriculture and rural development; and the private sector in development, including a focus on the informal and small business sector.

 

Vietnam Development Goals (VDGs
Goal 1: Reduce the percentage of poor and hungry households

Target 1
Reduce by 40% the proportion of people living below the international poverty line between 2001 and 2010
Target 2 Reduce by 75% the number of people living below the international food poverty line by 2010
Goal 2: Universalise education and improve education quality

Target 1
Target 2
Target 3

Target 4
Target 5

Increase net enrolment in primary school to 97% by 2005 and to 99% by 2010Increase net enrolment rate in junior secondary school to 80% by 2005 and 90% by 2010Eliminate the gender gap in primary and secondary education by 2005, and the gap between ethnic minorities and others by 2010Increase literacy to 95% of under-40-year-old women by 2005 and 100% by 2010By 2010 have improved the quality of education and increase full-day schooling at primary level (exact target dependson funding)
Goal 3: Ensure gender equality and women empowerment

Target 1
Target 2

Target 3

Target 4

Increase the number of women in elected bodies at all levelsIncrease the participation of women in agencies and sectors [includes ministries, central agencies and enterprises] at all levels by 3-5% in the next 10 years
Ensure that the names of both husband and wife appear on land-use right certificates by 2005
Reduce the vulnerability of women to domestic violence
Goal 4: Reduce child mortality, child malnutrition and reduce the birth rate

Target 1

Target 2
Target 3

Reduce the infant mortality rate to 30 per 1000 live births by 2005 and 25 by 2010, and at a more rapid rate in disadvantaged regions (see below)

Reduce the under-5 mortality rate to 36 per 1000 live births by 2005 and 32 by 2010
Reduce under-5 malnutrition to 25% by 2005 and 20% by 2010

Goal 5: Improve maternal health
Target 1 Reduce the maternal mortality rate to 80 per 100 000 live births by 2005 and 70 by 2010 with particular attention to disadvantaged areas
Goal 6: Reduce HIV/AIDS infection and eradicate other major diseases
Target 1 Slow the increase in the spread of HIV/AIDs by 2005 and halve the rate of increase by 2010
Goal 7: Ensure environmental sustainability

Target 1
Target 2

Target 3
Target 4
Target 5
Target 6

Extend forest cover to 43% by 2010 (from 33% in 1999)Ensure that 60% of the rural population has access to clean and safe water by 2005 and 85% by 2010. This should be the case for 80% of urban people by 2005.Ensure there are no slums and temporary houses in all towns and cities by 2010Ensure that all waste-water in towns and cities is treated by 2010Ensure that all solid waste is collected and disposed of safely in all towns and cities by 2010
Air and water pollution must attain national standards by 2005.

 

Vietnam Development Goals and Targets not directly based on MDGs
Goal 8: Reducing vulnerability

Target 1

Target 2

By 2005, increase the average income of the lowest expenditure quintile to 140% of that in 2000 and to 190% of that by 2010

Reduce by half the rate of poor people falling back into poverty due to natural disasters and other risks by 2010
Goal 9: Improving governance for poverty reduction

Target 1
Target 2
Target 3

Effectively implement grassroots democracy
Ensure budget transparency
Implement legal reform agenda
Goal 10: Reducing ethnic inequality
Target 1
Target 2

Target 3
Preserve and develop the reading and writing ability of ethnic languagesEnsure entitlement of individual and collective land-use rights in ethnic minority and mountainous areas
Increase the proportion of ethnic minority people in authority bodies at various levels
Goal 11: Ensuring pro-poor infrastructure development
Target 1
Target 2

Provide basic infrastructure to 80% of poor communes by 2005 and 100% by 2010Expand the national transmission grid to 900 poor commune centres by 2005

 

 
 

Tips on localising the targets

  • It is important to start off with high quality detailed poverty analysisLocalising the MDGs is only possible when detailed country data is available on poverty and all its dimensions, causes and trends.
  • Continuously engage all line ministriesLine ministries and departments need continuous support, ideas, facilitated discussions and examples to facilitate their engagement.
  • Secure dedicated capacityLocalising the MDGs is a labour-intensive effort and it is essential to have the right specialists available to do the work.
  • Network and form partnershipsExcellent networks between all the stakeholders (government, donors, NGOs, communities) are key, as are practical partnerships
  • Facilitate vertical and horizontal linkagesCommunication between different ministries and between national and local government is important as it impacts on resource allocations
  • Use the process to broaden discourse on povertyThe process provides an ideal opportunity to broaden the discourse on the nature of poverty and possible strategies for addressing it.
  • Be flexible
    The MDGs and targets are merely guidelines. Rework timeframes as Lesotho did or add new goals as Vietnam did.
  • Secure ownership
    Developing national goals provides a vehicle for ownership of the MDGs. Once you have your national targets you can link these to international commitments and processes.

 

 

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